Types of Affiliate Programs
1. PAY PER SALE (commission based)
You get paid a commission for each sale you generate. If you refer a
visitor to the merchant's site and the visitor makes a purchase, you
get a percentage of the sale as a commission. Some programs offer a
sliding scale for the amount of commission to reward affiliate sites
with high traffic, while other programs stick to a flat commission rate
for any level of sales. Depending on the merchant, the commission may
be for that purchase only, for all purchases that customer makes within
a fixed period of time (usually six months to one year), or for all
the purchases that customer makes in his or her lifetime. (tracked by
2. BOUNTY (flat fee referral)
Should a merchant agree to pay a one-time bounty payment per each customer
referred, you will not be entitled to receive any future commissions
on subsequent purchases. Typically, bounty payments fall in the range
of $10 to $20 per customer.
3. PAY PER CLICK
You get paid for every visitor you send to the online merchant through
a banner or text link, regardless of whether or not a sale is made.
Usually, companies pay $0.05 - $0.10 per click per visitor.
4. TWO-TIER PROGRAMS
You get commission on the direct sales you originate, plus you get commission
on sales generated by affiliates which you recruit. Merchant companies
typically pay 15 percent commission for direct sales and 5 percent for
sales generated by affiliates you recruit.
5. PAY PER LEAD
You get paid a one-time fee for generating a lead for the merchant.
Similar to a bounty program, you usually earn between $2 and $5 per
each referred visitor who fills out a questionnaire or an application.
Same (dis)advantages apply as for the Bounty programs.